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WK | LSN | TOPIC | SUB-TOPIC | OBJECTIVES | T/L ACTIVITIES | T/L AIDS | REFERENCE | REMARKS |
---|---|---|---|---|---|---|---|---|
1 | 2 |
WARE-HOUSING
|
Importance of warehouses to a business.
|
By the end of the
lesson, the learner
should be able to:
Define the term warehouse. Explain the importance of warehousing to a business. |
Probing questions; Exposition; Discussion. |
text book
|
Pg 83-84 |
|
1 | 3 |
WARE-HOUSING
|
Essentials of a warehouse.
Private warehouse. |
By the end of the
lesson, the learner
should be able to:
Identify important features and resources of a warehouse. |
Exposition;
Discussion. |
text book
Chart ? classification of warehouses. |
New Inventor KLB BOOK II Pg 85-86
|
|
2 |
Opener Exams |
|||||||
3 | 1 |
WARE-HOUSING
|
Public warehouse.
Bonded warehouses. |
By the end of the
lesson, the learner
should be able to:
Identify services provided by public ware houses. State merits & demerits of a public warehouse. |
Brain storming;
Oral questions; Discussion. |
newspaper,magazines
newspaper |
New Inventor KLB BOOK II Pg 86-87
|
|
3 | 2 |
WARE-HOUSING
INSURANCE PRODUCT PROMOTION PRODUCT PROMOTION |
Free warehouses.
Insurance versus Gambling. Purposes of product promotion. Personal selling of products. |
By the end of the
lesson, the learner
should be able to:
Outline features of free warehouses. State merits and demerits of free warehouses. |
Exposition;
Oral questions; Discussion. |
text book
video,newspaper |
New Inventor KLB BOOK II Pg 89-90
|
|
3 | 3 |
PRODUCT PROMOTION
|
Personal selling procedure.
Advantages & disadvantages of personal selling.
Shows, trade fairs and exhibitions. Advertising. Definition & aims of advertising. |
By the end of the
lesson, the learner
should be able to:
Highlight steps involved in personal selling. State advantages &disadvantages of personal selling. |
Brain storming;
Oral questions; Simulations / role playing; Discussion. |
text book
|
New Inventor KLB BOOK II Pg 113-4
Pg 117-8 |
|
4 | 1 |
PRODUCT PROMOTION
|
Types of advertising.
Advertisement media. Newspapers, magazines and periodicals. Posters, billboards & transit advertising. Electronic advertising. |
By the end of the
lesson, the learner
should be able to:
Outline types of advertising. |
Exposition;
Oral questions; Discussion. |
text book
newspaper,magazines television,text book tv,video |
New Inventor KLB BOOK II Pg 118-9
|
|
4 | 2 |
PRODUCT PROMOTION
|
Advertising agencies.
Advantages & disadvantages of Advertisement.
Publicity. Public relations. |
By the end of the
lesson, the learner
should be able to:
Highlight functions of Advertising agencies. State advantages & disadvantages of advertisement to the consumers, producers and manufacturers. |
Oral questions;
Discussion. |
tv,newspaper
text book |
New Inventor KLB BOOK II Pg 126-127
|
|
4 | 3 |
PRODUCT PROMOTION
|
Other methods of product promotion.
Sales promotion Definition and importance. Methods of sales promotion. |
By the end of the
lesson, the learner
should be able to:
Highlight other methods of product promotion. State advantages & disadvantages of named method. |
Probing questions and brief discussion on window display, direct mail advertising, cataloguing, discounts, coupons, etc.
|
text book,tv
tv,magazines text book |
New Inventor KLB BOOK IIPg 131-133.
|
|
5 | 1 |
PRODUCT PROMOTION
|
Ethical issues in product promotion.
Current trends and emerging issues in product promotion. |
By the end of the
lesson, the learner
should be able to:
Highlight some ethical issues related to product promotion. |
Brain storming;
Exposition; Open discussion. |
text book
internet,magazines |
New Inventor KLB BOOK IIPg 135-6
|
|
7-9 |
Endterm Exams/Closing |
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