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Business Studies
Form 2 2025
TERM III
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WK LSN TOPIC SUB-TOPIC OBJECTIVES T/L ACTIVITIES T/L AIDS REFERENCE REMARKS
1 2-3
COMMUNICATION
Written communication.
Audio ?visual and other forms of communication.
Choosing means of communication.
Barriers to effective communication.
By the end of the lesson, the learner should be able to:
State merits and demerits of written communication.
Identify means of written communication.
State factors considered when choosing means of communications.
Q/A to review office equipment;
Brain storming;
Exposition of new terms;
Brief discussion.
Oral questions;
Brief discussion.
student book
Diagrams of signs used in communication.
New Inventor KLB BOOK II Pg 66-71
New Inventor KLB BOOK II Pg 74-75
1 4
COMMUNICATION
Services facilitating communication. -mailing services.
By the end of the lesson, the learner should be able to:
Mentions some mailing services.
Exposition of new ideas of communication;
Brief discussion.

student book
New Inventor KLB BOOK II Pg 76-79
1 5
COMMUNICATION
Telephone and broadcasting services.
By the end of the lesson, the learner should be able to:
Explain how telephones, broadcasting & telecasting facilitate communication.
Oral questions;
Brief discussion.
newspaper
New Inventor KLB BOOK II Pg 79-80
2 1
COMMUNICATION
E-mail & Internet.
By the end of the lesson, the learner should be able to:
Explain emerging issues relating to use of e-mails & internet.
Exposition of new terms such as e-mail address, on-line, cyber caf?, etc.
Practical activities: accessing the internet, opening e-mail address.
Computer, modem, mobile phone.
New Inventor KLB BOOK II Pg 80-82
2 2-3
WARE-HOUSING
Importance of warehouses to a business.
Essentials of a warehouse.
Private warehouse.
By the end of the lesson, the learner should be able to:


Define the term warehouse.
Explain the importance of warehousing to a business.

Identify important features and resources of a warehouse.


Probing questions;
Exposition;
Discussion.
text book
text book
Chart ? classification of warehouses.


Pg 83-84
New Inventor KLB BOOK II Pg 85-86
2 4
WARE-HOUSING
Public warehouse.
By the end of the lesson, the learner should be able to:
Identify services provided by public ware houses.
State merits & demerits of a public warehouse.
Brain storming;
Oral questions;
Discussion.
newspaper,magazines
New Inventor KLB BOOK II Pg 86-87
2 5
WARE-HOUSING
Bonded warehouses.
By the end of the lesson, the learner should be able to:
Classify warehouses on goods stored.
Outline features of a bonded warehouse.
State merits and demerits of bonded warehouse.
Expose new concepts.
Discussion.
newspaper
New Inventor KLB BOOK II Pg 88-89
3 1
WARE-HOUSING
Free warehouses.
By the end of the lesson, the learner should be able to:
Outline features of free warehouses.
State merits and demerits of free warehouses.
Exposition;
Oral questions;
Discussion.
text book
New Inventor KLB BOOK II Pg 89-90
3 2-3
INSURANCE
PRODUCT PROMOTION
Insurance versus Gambling.
Purposes of product promotion.
Personal selling of products.
By the end of the lesson, the learner should be able to:
Draw contrast between insurance and gambling.



Give the meaning of a product and product promotion.
Explain the purposes of product promotion.
Explain factors considered when choosing method of product promotion.
Oral questions & brief discussion;
Review questions.



Brain storming;
Oral questions;
Explanations;
Discussion.
video,newspaper
text book
New Inventor KLB BOOK II Pg 109-110
New Inventor KLB BOOK II Pg 111-2
3 4
PRODUCT PROMOTION
Personal selling procedure. Advantages & disadvantages of personal selling.
Shows, trade fairs and exhibitions.
By the end of the lesson, the learner should be able to:
Highlight steps involved in personal selling.


State advantages &disadvantages of personal selling.
Brain storming;
Oral questions;
Simulations / role playing;
Discussion.
text book
New Inventor KLB BOOK II Pg 113-4



Pg 117-8
3 5
PRODUCT PROMOTION
Advertising. Definition & aims of advertising.
By the end of the lesson, the learner should be able to:


Define the term advertising.
State aims of advantages.




Brain storming;
Oral questions;
text book
New Inventor KLB BOOK II Pg 118
4-5

EXAMINATION

6 1
PRODUCT PROMOTION
Types of advertising.
Advertisement media. Newspapers, magazines and periodicals.
By the end of the lesson, the learner should be able to:
Outline types of advertising.
Exposition;
Oral questions;
Discussion.
text book
newspaper,magazines
New Inventor KLB BOOK II Pg 118-9
6 2-3
PRODUCT PROMOTION
Posters, billboards & transit advertising.
Electronic advertising.
Advertising agencies. Advantages & disadvantages of Advertisement.
By the end of the lesson, the learner should be able to:
State advantages and disadvantages posters, billboards & transit advertising.

State advantages and disadvantages of advertising on radio, TV and cinema.
Brain storming;
Probing questions
Discussion.
television,text book
tv,video
tv,newspaper
New Inventor KLB BOOK II Pg 122-4
New Inventor KLB BOOK II Pg 124-6
6 4
PRODUCT PROMOTION
Publicity.
Public relations.
By the end of the lesson, the learner should be able to:
Outline impact of positive and negative publicity on product promotion.
State advantages & disadvantages of
publicity.

Probing questions;
Explanations;
Discussion.
text book
New Inventor KLB BOOK II Pg 128-9
6 5
PRODUCT PROMOTION
Other methods of product promotion.
By the end of the lesson, the learner should be able to:
Highlight other methods of product promotion.
State advantages & disadvantages of named method.
Probing questions and brief discussion on window display, direct mail advertising, cataloguing, discounts, coupons, etc.
text book,tv
New Inventor KLB BOOK IIPg 131-133.
7 1
PRODUCT PROMOTION
Sales promotion Definition and importance.
By the end of the lesson, the learner should be able to:


Define the term sales promotion
State the importance of sales promotion.


Oral questions;
Discussion.
tv,magazines
New Inventor KLB BOOK IIPg 134
7 2-3
PRODUCT PROMOTION
Methods of sales promotion.
Ethical issues in product promotion.
Current trends and emerging issues in product promotion.
By the end of the lesson, the learner should be able to:
Describe various methods of sales promotion.
Outline factors influencing choice of promotion method.
Explain the impacts of current trends and emerging issues in product promotion.
Brain storming;
Discussion.
Probing questions on effects of internet & HIV/AIDS, influence on the youth, pollution, mobile phones, convoys, etc.
Open discussion.
text book
internet,magazines
New Inventor KLB BOOK IIPg 134-5
New Inventor KLB BOOK IIPg 136-8
8

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