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Business Studies
Form 2 2025
TERM II
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WK LSN TOPIC SUB-TOPIC OBJECTIVES T/L ACTIVITIES T/L AIDS REFERENCE REMARKS
2 1-2
COMMUNICATION
Meaning and importance of communication.
Lines of communication.
Essentials of effective communication.
By the end of the lesson, the learner should be able to:



Define the term communication.
State purposes of communication.

Identify essential elements of effective communication.



Brainstorming
Brief discussion.
Exposition of new terms e.g. encoding, decoding, feedback.
Brief discussion.
student book
newspaper
Chart: block diagram of essential components of effective communication.
New Inventor KLB BOOK II Pg 59-60
New Inventor KLB BOOK II Pg 61-62
2 3
COMMUNICATION
Forms and means of communication. Oral communication.
Radio calls & paging.
By the end of the lesson, the learner should be able to:
State merits and demerits of face-to-face communication.
State merits and demerits of telephones and mobile phones.
Oral questions;
Discussion.
student book
newspaper
New Inventor KLB BOOK II Pg 63-65
3 1-2
COMMUNICATION
Written communication.
Audio ?visual and other forms of communication.
Choosing means of communication.
By the end of the lesson, the learner should be able to:
State merits and demerits of written communication.
Identify means of written communication.
State factors considered when choosing means of communications.
Q/A to review office equipment;
Brain storming;
Exposition of new terms;
Brief discussion.
Oral questions;
Brief discussion.
student book
Diagrams of signs used in communication.
New Inventor KLB BOOK II Pg 66-71
New Inventor KLB BOOK II Pg 74-75
3 3
COMMUNICATION
Barriers to effective communication.
Services facilitating communication. -mailing services.
By the end of the lesson, the learner should be able to:
Highlight some barriers to effective communication.
Brief discussion and questions.
student book
New Inventor KLB BOOK II Pg 75-76
4 1-2
COMMUNICATION
Telephone and broadcasting services.
E-mail & Internet.
By the end of the lesson, the learner should be able to:
Explain how telephones, broadcasting & telecasting facilitate communication.
Explain emerging issues relating to use of e-mails & internet.
Oral questions;
Brief discussion.
Exposition of new terms such as e-mail address, on-line, cyber caf?, etc.
Practical activities: accessing the internet, opening e-mail address.
newspaper
Computer, modem, mobile phone.
New Inventor KLB BOOK II Pg 79-80
New Inventor KLB BOOK II Pg 80-82
4 3
WARE-HOUSING
Importance of warehouses to a business.
By the end of the lesson, the learner should be able to:


Define the term warehouse.
Explain the importance of warehousing to a business.


Probing questions;
Exposition;
Discussion.
text book


Pg 83-84
5 1-2
WARE-HOUSING
Essentials of a warehouse.
Private warehouse.
By the end of the lesson, the learner should be able to:
Identify important features and resources of a warehouse.

Classify private warehouses on basis of ownership.
State merits & demerits of a private warehouse.
Exposition;
Discussion.
Exposition;
Oral questions;
Discussion.
text book
Chart ? classification of warehouses.
New Inventor KLB BOOK II Pg 85-86
New Inventor KLB BOOK II Pg 85-86
5 3
WARE-HOUSING
Public warehouse.
By the end of the lesson, the learner should be able to:
Identify services provided by public ware houses.
State merits & demerits of a public warehouse.
Brain storming;
Oral questions;
Discussion.
newspaper,magazines
New Inventor KLB BOOK II Pg 86-87
6 1-2
WARE-HOUSING
Bonded warehouses.
Free warehouses.
By the end of the lesson, the learner should be able to:
Classify warehouses on goods stored.
Outline features of a bonded warehouse.
State merits and demerits of bonded warehouse.

Outline features of free warehouses.
State merits and demerits of free warehouses.
Expose new concepts.
Discussion.
Exposition;
Oral questions;
Discussion.
newspaper
text book
New Inventor KLB BOOK II Pg 88-89
New Inventor KLB BOOK II Pg 89-90
6 3
INSURANCE
Introduction. Definitions.
Importance of insurance. The theory of Pooling of risks.
By the end of the lesson, the learner should be able to:

Explain the terms contingencies, hazards or perils.
Define the terms insurance.
Give meanings of terms used in insurance.

Exposition,
Detailed discussion.
text book
newspaper
New Inventor KLB BOOK II Pg 91,94-96
7 1-2
INSURANCE
Principles of Insurance:
Classes of insurance: Life assurance.
General insurance or property insurance.
By the end of the lesson, the learner should be able to:
Explain the principles of insurance.
Describe various types of life assurance contracts.
State characteristics of life assurance.
Expository
Approaches;
Explanations;
Discussion.
Brain storming;
Exposition of new concepts;
Discussion.
magazines,text book
Chart ? types of insurance covers.
business enviroment
New Inventor KLB BOOK II Pg 97-99
New Inventor KLB BOOK II Pg 100-1
7 3
INSURANCE
Accident insurance.
By the end of the lesson, the learner should be able to:
Identify covers offered under motor policies and general accident policies.
Exposition of new concepts;
Oral questions;
Discussion.
text book
New Inventor KLB BOOK II Pg 102-3
8 1-2
INSURANCE
Marine insurance.
Premiums & Re-insurance.
Obtaining an insurance policy & compensation.
By the end of the lesson, the learner should be able to:
Identify policies offered under
Describe the procedure for taking an insurance policy Describe the procedure for claiming compensation.
Exposition of new concepts;
Discussion.
Exposition;
Discussion.
text book
newspaper
New Inventor KLB BOOK II Pg 104-5
New Inventor KLB BOOK II Pg 108-9
8 3
PRODUCT PROMOTION
Purposes of product promotion.
By the end of the lesson, the learner should be able to:



Give the meaning of a product and product promotion.
Explain the purposes of product promotion.
Explain factors considered when choosing method of product promotion.



Brain storming;
Oral questions;
Explanations;
Discussion.
text book
New Inventor KLB BOOK II Pg 111-2
9 1
PRODUCT PROMOTION
Personal selling of products.
Personal selling procedure. Advantages & disadvantages of personal selling.
By the end of the lesson, the learner should be able to:
Describe personal selling of product as a method of product promotion.
Cite circumstances when personal selling of products is appropriate.
Outline qualities of a good salesperson.
Oral questions;
Explanations;
Discussion.
text book
New Inventor KLB BOOK II Pg 112-3
9-10

Mid term break
10 2
PRODUCT PROMOTION
Shows, trade fairs and exhibitions.
By the end of the lesson, the learner should be able to:
Outline roles of shows, trade fairs and exhibitions in product promotion.
Probing questions;
Discussion.
text book
New Inventor KLB BOOK II Pg 114-6
10 3
PRODUCT PROMOTION
Advertising. Definition & aims of advertising.
Types of advertising.
By the end of the lesson, the learner should be able to:


Define the term advertising.
State aims of advantages.


Brain storming;
Oral questions;
text book
New Inventor KLB BOOK II Pg 118
11 1-2
PRODUCT PROMOTION
Advertisement media. Newspapers, magazines and periodicals.
Posters, billboards & transit advertising.
Electronic advertising.
By the end of the lesson, the learner should be able to:



State advantages and disadvantages of advertising in newspapers, magazines and periodicals.

State advantages and disadvantages posters, billboards & transit advertising.



Brain storming;
Probing questions
Discussion.
newspaper,magazines
television,text book
tv,video




Pg 119-121
New Inventor KLB BOOK II Pg 122-4
11 3
PRODUCT PROMOTION
Advertising agencies. Advantages & disadvantages of Advertisement.
By the end of the lesson, the learner should be able to:
Highlight functions of Advertising agencies.

State advantages & disadvantages of
advertisement to the consumers, producers and manufacturers.
Oral questions;
Discussion.
tv,newspaper
New Inventor KLB BOOK II Pg 126-127
12 1-2
PRODUCT PROMOTION
Publicity.
Public relations.
Other methods of product promotion.
By the end of the lesson, the learner should be able to:
Outline impact of positive and negative publicity on product promotion.
State advantages & disadvantages of
publicity.


Highlight other methods of product promotion.
State advantages & disadvantages of named method.
Probing questions;
Explanations;
Discussion.
Probing questions and brief discussion on window display, direct mail advertising, cataloguing, discounts, coupons, etc.
text book
text book,tv
New Inventor KLB BOOK II Pg 128-9
New Inventor KLB BOOK IIPg 131-133.
12 3
PRODUCT PROMOTION
Sales promotion Definition and importance.
By the end of the lesson, the learner should be able to:


Define the term sales promotion
State the importance of sales promotion.


Oral questions;
Discussion.
tv,magazines
New Inventor KLB BOOK IIPg 134
13 1-2
PRODUCT PROMOTION
Methods of sales promotion.
Ethical issues in product promotion.
Current trends and emerging issues in product promotion.
By the end of the lesson, the learner should be able to:
Describe various methods of sales promotion.
Outline factors influencing choice of promotion method.
Explain the impacts of current trends and emerging issues in product promotion.
Brain storming;
Discussion.
Probing questions on effects of internet & HIV/AIDS, influence on the youth, pollution, mobile phones, convoys, etc.
Open discussion.
text book
internet,magazines
New Inventor KLB BOOK IIPg 134-5
New Inventor KLB BOOK IIPg 136-8

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